Audio Files: A Resilient Industry Requires More Than Basic Inputs

A RESILIENT INDUSTRY REQUIRES MORE THAN BASIC INPUTS

FROM THE JULY 2026 ISSUE OF GROWERTALKS MAGAZINE

WRITTEN BY LAURA BARTH

NARRATED BY BILL CALKINS

EXCERPT: Like any living system, floriculture requires continuous investment to remain healthy, productive and resilient. Research, workforce development, sustainability initiatives and industry collaboration all play important roles in supporting the long-term strength of floriculture, even if their impact isn’t always immediately visible from the greenhouse floor. For 65 years, the American Floral Endowment (AFE) has helped cultivate the floriculture industry through research funding, scholarships, internships and educational resources designed to strengthen the floriculture industry as it continues to grow and evolve—because healthy industries, like healthy crops, don’t happen by accident.

Read the Digital Edition: https://www.ballpublishing.com/magazine/gt_26_07/index.aspx

This episode is sponsored by Prospiant—leaders in greenhouse design, manufacture and build. Learn more and connect with the expert team at prospiant.com.